Bambuser

Bambuser is a Live Video Shopping company with headquarters in Stockholm, and offices in New York, London, Tokyo, and Helsinki. It has the largest customer base in the industry and a rapidly growing team that speaks over 20 languages. Bambuser has been pioneering mobile live streaming since 2007 and launched as the sole provider of Live Video Shopping in September 2019. Its clients include major brands such as LVMH, Net-a-Porter, Farfetch, Samsung, Tommy Hilfiger, Clinique, Burberry, and Adidas.

Capabilities:

• Premium video quality
• Unprecedented engagement
• Reliable conversion
• Product highlights
• Live chat moderation
• Full control
• Ease of use
• Metrics and reporting

Case Study: Bloomingdale’s | 150th Anniversary Livestream for NY Fashion Week

Objective: To host a shoppable red carpet live event in partnership with Harper’s Bazaar celebrating Bloomingdale’s 150th anniversary and kicking off New York Fashion Week celebrations.
Solution: Bambuser Plus worked with Bloomingdale’s to establish creative direction, set design, equipment, scripting, livestream moderation, production scheduling, and talent sourcing. To provide an uninterrupted livestream, Bambuser Plus linked One-to-Many to three on-set cameras via RTMP. This technique allowed Bloomingdale’s to continue livestreaming while setting up celebrity interviews. 60-second visuals were created on the spot using live-edited content and pre-recorded footage to cover each break.
Results: The event generated a 477% ROI, 5000 likes, and an average view time of 11 minutes. The partnership enabled a high-end production with a range of camera shots that combined red carpet interviews, full-body outfit shots, and pre-recorded event content.”