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Broadsign’s marketing platform helps retailers influence buyer behaviour with tailored brand messages delivered on in-store digital displays. Powering over 425,000 signs in stores, airports, health clinics, transit systems, and more, Broadsign is the world leader in out-of-home digital content management. Broadsign’s open platform helps retailers more efficiently manage in-store digital media and content, while also connecting them with brands and agencies looking to buy ad placements on their screens. The platform includes tools for managing targeted, dynamic, or data-driven campaigns, playback and performance reports, live content scheduling, localized messaging, proposal generation, and programmatic advertising transactions.