PSFK iQ

PSFK’s professional-grade research platform, featuring access to our full-report library and on-demand research services.

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  • WAIR

In apparel eCommerce, 35% of carts are abandoned due to size confusion and 72% of returns are due to improper size and fit. WAIR’s virtual fitting room is built atop the world’s largest and exclusively owned 3D body dataset. With just 4 clicks a shopper’s body is predicted, and their best fitting product is recommended. WAIR’s Insights Dashboard reveals a shopper’s body data and purchasing journey helping your brand optimize product design, size run ratios, and marketing strategies.

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  • WAIR WAIR
    WAIR size and fit solutions have proven to reduce returns and increase conversion, cart value, and shopper confidence.
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