11/30/14

Diet Coke Uses An Algorithm to Prints 2 Million Unique Bottles

Coca-Cola of Israel has launched a multi-level campaign to stress the individuality of millions of diet drinkers

Global chains are known for making their mass-produced wares available worldwide in uniformity (with some regional exceptions). Israeli Diet Coke drinkers, however, now have the opportunity to pick up a bottle of the sweet beverage which will look different — if only slightly — from all others.

More: https://www.psfk.com/2014/11/coca-cola-israel-diet-coke-drinkers.html