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06/11/21

How Do Waze and GPS Fit Into The Omnichannel Journey

Suzie Rieder from Waze talks about the trends the companies are seeing when it comes to journeys to stores and how a GPS system can be part of the CX path to purchase.

 

This video was recorded for Retail Innovation Week's Omnichannel Journeys conference. Suzie leads the Waze global sales organization. Suzy started her work at Google as the C-MO of YouTube in summer of 2006, and continued to run the YouTube sales organization for 5 years, launching the BrandLab and Google's Brandcast.