How Peloton Is To The Fitness Industry What Netflix Was To The Entertainment Industry
At PSFK 2017, Peloton Co-Founder and COO Tom Cortese discussed how the company aims to utilize the power of Web 2.0 to marry the comfort of home fitness to the high-energy engagement of celebrity-run classes.
What’s New For Members
From personalized media to live-streamed experiences to shoppable video, brands are finding innovative ways to leverage content to generate revenue. Through the lens of seven industry pillars, PSFK’s Content & Commerce Debrief shows how brands can use content in ways that go far beyond building awareness.
DownloadOur index is beginning to provide a way to compare DTC brands and other pure play retailers with legacy corporations.
Full BreakdownWith our partner Verizon, PSFK is proud to present the people, organizations and companies that are building the future, finding innovative uses for technology to do more new and do more good.
Full breakdownJoin us for our upcoming January 19th half-day conference, where the research team will be previewing our Future of Retail 2020 report, which provides a roadmap on how to combine physical retail with an invisible layer of technology-driven service.
