Robert Kirkpatrick, Global Pulse: How The United Nations Is Using Social Data To Spot Disasters

In this talk from PSFK CONFERENCE NYC, Robert Kirkpatrick talks about how the social media revolution has opened up a significant amount of data that can be analyzed (anonymously) to see signs of change. Kirkpatrick, together with his Global Pulse team at the United Nations, studies sentiment in Twitter feeds, fluctuations in price data and changes in other available information to look for trouble. By using data for good, the United Nations can respond to disaster rapidly – rather than well after the fact.