PSFK President of Research & Strategy Scott Lachut and Senior Strategist Penn Whaling guide viewers through a framework for leading customers into the sales funnel through contextual and personal engagement in the home

If you were unable to watch our latest webinar, PSFK Presents: Shopper Marketing Debrief,  we’ve compiled the key presentation and CX webinar recording into a video review focused on the actionable insights on how to drive customers into the sales funnel while at home.