10/27/21

Store Tour – Harry Potter Store, New York – Part 1 of 2

Harry Potter New York is the world’s only official Harry Potter flagship store in the heart of New York City’s Flatiron district offering an unforgettable, immersive experience for Wizarding World fans.

In this video, store designer Gabriela Baiter of Whereabout Studio talks to our host Piers Fawkes of Retail Innovation Week and PSFK about how the store has set a new standard of themed shopping experiences, combining breath-taking design, exciting interactive elements and exclusive products inviting fans to experience the Wizarding World in a brand-new way. Spanning three floors and over 21,000 sq. ft., the store houses the largest collection of Harry Potter and Fantastic Beasts products under one roof.

https://www.whereabout.studio/

https://www.harrypotterstore.com/

https://www.psfk.com