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Take me to PSFK iQThe worlds of social media and gaming have merged and reached a mainstream audience. Going online to socialize and shop comes close to replicating the feeling of meeting up with friends or walking into a store. Digital goods have real value on their own and many have twins in the physical world. In this video, we hear from:
Melissa Gonzalez, Founder of Lionesque Group, an Experiential Retail and Retail Strategy agency – melissagonzalez.com
Amanda Howe, an Associate Partner in the Consumer Products and Customer Strategy and Marketing group at Bain & Company – https://uk.linkedin.com/in/copywriter…
Jamin Warren, Co-Founder of gaming insights and strategy agency Two Five Six – https://www.linkedin.com/in/jamin-war…
Antonio Camara, Founder of Aromni, which works with retailers to develop customer experiences in the metaverse – https://twitter.com/ascamara?lang=en
Amir Konigsberg, Founding Director of HourOne, which helps retailers deliver compelling customer experience at their digital storefronts with tailored, avatar-led videos – https://il.linkedin.com/in/amirkonigs…