Converse Video Art
Converse has a site that lets their customers really show the company what they think about their iconic sneakers. Folk can upload 25 second video shots to a site and budding (and established) film makers can receive $10K if their spot gets shown on MTV and the like.
The site was launched last August by San Fran agency Butler Shine Stern + Partners and reflects their slant towards OpenSource Advertising: here the consumers create the ads. The films are still coming and the quality and quantity is just outstanding.
Let us know which one’s your fave in the comments box!
Converse Gallery
BSSP
Open Ad Site
Comments
| TOPICS: | Advertising, Branding & Marketing, Fashion, Web & Technology |
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