September 9, 2005

Blogger Gets Clothing Sponsorship

Jason Dowdell of Marketing Shift has become the first blogger (we know) to be sponsored by a fashion brand. In the deal with Apostle Clothing, Dowdell will wear their clothing to all conferences he speaks at and also highlight the Florida brand with a ’sticker’ on his site, luggage and laptop.

Dowdell told PSFK, "I totally believe in the company and in their product and wear the same type of clothes right now from jeans to tees to the killer new black polo." Apostle have previously sponsored BMX bikers and skateboard pros and their kit has even appeared in videos of hip hop rappers.

Jason Dowdell
Apostle Clothing

Article categories: Advertising & Branding, Fashion, Media & Publishing