June 29, 2006

Snickers saves hiphop

by Guy Brighton

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Check out the slick Snickers InstantDef site starring the Black Eyed Peas where you can view a mini-web-series starring the band about the fight against corporate media to save hip hop. 

The plot has the BEP turned into super mutants through an accident at the Snickers factory and they take on the mission to save hip hop from corporate media shills and phoneys.

Will it sell more
Snicker bars?  Don’t know, cheesy but fun.

Article categories: Advertising & Branding, Design, Food & Drink, Youth

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