Chris Anderson backs up his book’s claims with some stats on his blog about the failings of old-school media.
Chris Anderson backs up his book‘s claims with some stats on his blog about the failings of old-school media. Here’s a quick summary:
TV: lowest US ratings week ever
Music: 10-year low in album sales
Radio: audience is down 8.5%
DVDs: shipments are down 4%
Newspapers: down 2.6% so far this year.
Magazines: ad revenues up 3.7%, newsstand sales are at an all-time low.
Box Office: Up by 5.8% so far this year
Videogames: June sales were up 25%.
Internet advertising: Will grow by 21% this year.
Read all the figures over at The Long Tail: Mainstream Media Meltdown III
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Interview With Chris Anderson, Longtailier