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Militants Ambush Brands In Second Life

Militants Ambush Brands In Second Life

A group called the Second Life Liberation Army have been harassing Second Life inhabitants in the stores of First World brands.

Piers Fawkes, PSFK

A group called the Second Life Liberation Army have been harassing Second Life inhabitants in the stores of First World brands. Earlier this month, members of the SLLA stopped shoppers buying in American Apparel. Their mission is to get voting rights in the world plus a share in the Second Life company, Linden Labs.

SL doesn’t have a police force as far as we see. What would happen if a literal army of SL residents banded together – maybe within a geographic zone – and attacked other residents, land and even commercial operations? We believe that someone could easily do this with enough time and funds.

What fun!

Tip off: murketing

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