May 23, 2008
Macy’s Adds Vending Machines To Retail Floors
Japan has embraced vending machines for years – and it seems American retailers are attempting to play catch up with machines that aren’t selling candy for a quarter, but iPods and cameras for hundreds of dollars. Wanting a piece of the market of those that know what they want without fuss, Macy’s will be introducing some high-tech vending machines to about half of its retailers nationwide.
“Personal electronics are a massive business in today’s texting,
downloading, photo ‘tagging,’ YouTubing world,” said Chris Mizer,
senior vice president of Macy’s Customer Operations. “And arguably
more so than ever before, people’s tech taste is as much an extension
of their personal style as their choice of shoe or apparel brands.
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