Uniqlo Has a Robot Staffer. And He’s Blogging.

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The headline above sort of speaks for itself, so we could just leave it at that and let you ponder for a while. But, in all seriousness: Uniqlo’s blogging robot staffer is unique, groundbreaking, absolutely adorable, and frankly a great way to get some positive PR.

The squat yellow-and-black automaton, named Wakamaru after a 12th century warrior, has been holding court at the Uniqlo store in Soho for a few weeks now. On his blog, which has just launched, he describes his experiences in New York doing what he calls an “internship” at Uniqlo, greeting guests, making eye contact, completing menial tasks, and simply being charming. Wakamaru also has a Facebook profile, and links on the blog, not yet live, suggest that he will soon have a MySpace page and a Twitter feed as well.

Wakamaru’s blog

via Racked

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Comments (2)

  1. Sorry, but I’m convinced Wakamaru has a good writer. It’s all got a ICANHASCHEEZBURGER feeling to it.

    Still, a frightening concept — how do you product design and mechanical engineer a blogger. Who made Matt Drudge????

  2. this is probably the coolest thing I’ve read all morning. i just friend requested him too. it’s a cute concept. what sucks is there’s a bastard out there who holds this great job of manning him…not to mention, getting Uniqlo clothes!