Eminem’s Twitter Treasure Hunt

5 comments

May 19, 2009

Chris Brogan took notice of a novel promotion technique used by the person or team over at the Eminem Twitter account. They were live tweeting real-world locations in Detroit where fans could go and pick up tickets. It’s an interesting kind of digital-physical treasure hunt, where tickets were hidden in locations like mailboxes and shoes around the city.

[via Chris Brogan]

By Dan Gould

in Advertising & Branding, Music, Web & Technology, Work & Business, Dan Gould's Articles

Comments 5

Related Topics: Digital-Physical, Eminem, hip-hop, Treasure Hunt, Twitter

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Comments (2)

@lilyroseallen did that aaaaages ago. Come on guys! ;)

Vicki
May 20th, 2009 at 8:42 am
check out @sfoutsidelands. same concept.

Peter
June 6th, 2009 at 2:37 am

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Eminem’s Twitter Treasure Hunt

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