menu
Get a daily delivery of PSFK
Subscribe to get a daily digest of new ideas and discoveries and to find out about upcoming events

(Video) Magazine Drawn Entirely with BIC Pens

(Video) Magazine Drawn Entirely with BIC Pens

TBWA Uruguay recently produced an issue of Freeway Magazine in which all the pages were redone using only BIC Pens.

Plus Aziz

TBWA Uruguay recently produced an issue of Freeway Magazine in which all the pages were redone using only BIC Pens. In a time when magazines are struggling to collect advertising money and clients need the guarantee that their message will get enough exposure in print media, it’s an effective integration of editorial content and advertising.

Watch the video below to see how TBWA Uruguay took an unconventional approach to promote BIC Pens.



[ Via Adverbox]

{{post.author_display_name}}
  • {{post.date_formated}}
{{post.author_display_name}}
  • {{post.date_formated}}
Read More Tap to Expand
PSFK Writer {{post.author_display_name}}
  • {{post.date_formated}}
Get a daily delivery of PSFK
TREND REPORT

PSFK Labs Presents
The Future of Connected Life

Live Work Play Better
The New Consumer and Their Journey to Effectiveness, Balance & Personal Growth