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(Pics) Are Retailers Ready For The FourSquare Backlash?

(Pics) Are Retailers Ready For The FourSquare Backlash?

By Piers Fawkes on March 11, 2010

These pics show negative comments left by customers at a cosmetics store and a bar in New York. People checking in at locations are being pinged messages from their other contacts and strangers about their own last experiences of the place – and sometimes these can be critical reviews.

Foursquare have just released a service that allows businesses to interact with people who check in at their locations. This could be used to talk to dissatisfied customers (or to just ask them to leave!)

Foursquare

Piers Fawkes

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Piers Fawkes is the founder and editor-in-chief of PSFK, a daily news site that acts as the go-to source of new ideas and inspiration.

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