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Subaru Helps Owners Share Their Interests With Free Vehicle Badge Program

Subaru Helps Owners Share Their Interests With Free Vehicle Badge Program

By Dave Pinter on June 1, 2010

Subaru has created a free Badge of Ownership program as a way to recognize their owners loyalty and encourage them to promote their interests. The badges attach directly to the owners vehicle The main badge denotes the number of Subaru’s owned. Additional merit badges can be added including the 100,000 mile club, outdoor sports, environmental, and music/arts. In order to get any of the badges, proof of ownership must be provided in the form of a vehicle identification number.

subaru_badges_2

Subaru
[via autoblog]

Dave Pinter

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Dave Pinter is a senior editor at PSFK and focuses on automotive, design and retail news. Dave is a New York based concept designer. He's written and contributed photography for PSFK targeting retail design and branding, automotive marketing and design, and the NYC creative culture scene.

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TOPICS: Advertising, Branding & Marketing, Automotive
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