(Video) Skills Of The Rockstar Planner: Intuitive Problem Solving

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(Video) Skills Of The Rockstar Planner- Intuitive Problem Solving-v2

Over the next four weeks, PSFK will be presenting a series of how-to videos that explore the world of exceptional account planners. Through a series of interviews with top planners, we’ll highlight the key skills planners need, and provide a clear picture of how these “rockstars” work.

In this first episode, the often amorphous practice of intuitive problem solving is defined and examined by leading voices within the planning community.

Watch the first video below:

Featured in Intuitive Problem Solving:

Domenico Vitale
People Ideas & Culture, Founder
www.pic-nyc.com

Ada Alpert
Alpert Executive Search, President
www.alpertsearch.com

Lee Maicon
360i, VP Insight and Planning
www.360i.com

Paul Taylor
Diageo, Consumer Planning Director
www.diageo.com

William Charnock
R/GA, Chief Strategy Officer
www.rga.com

Bryan Smith
BBH, Deputy Head of Strategy
www.bartleboglehegarty.com

Jonathan Isaac
LBi, Global Head of Planning
www.lbi.com

Natasha Jakubowski
Anomaly, Director of Innovation
www.anomaly.com

Katie Harrison
BBH, Head of Strategy
www.bartleboglehegarty.com

Future Videos Include:

  • Communicating Ideas
  • Insatiable Curiosity
  • Rolling Up Your Sleeves
  • Understanding The Human Condition

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  • Great idea! Thanks for making this series. Thanks for all the amazing content.
  • MobiSteve
    Need to get some planners together and come up with a better title. Even though the packaging is nice, strategic planning does denote linearity and seems contradictory to what I've heard here. Nice vid though...Ada is the best!
  • Nice video. Might be missing the role of collaboration in the process...rock-star planning isn't about one person coming up with a killer idea but about losing your ego for the greater good of an even bigger and better idea...and that happens best when people start bouncing ideas off of one another.
  • Inspiring nuggets of gold... inspiring to hear that these thinkers are impacting management decisions. Inspiring in that this style of thinking is very possibly the foundation for brilliant businesses of the future. And brilliant to think that messy is cool... I'm OK!
  • A really nice video series. Thanks to all the planners who contributed!
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