This Week In Brand Strategy & Advertising
Here is a look at some standout brand-building and advertising communications stories that have been catching our attention:
Rethinking Strategy, Planning
- What We Can Learn from Babies: Experimentation, Failure and Creative Genius
- Rethinking How We View Creativity
- Creativity is Just Connecting Things…
- Will Thought Leaders Be Replaced by Feeling Leaders?
- How Children Can ‘Design for Change’
- Prototyping at Big Spaceship
- A Perfect Storm: The Social Web, Storytellers and Brands (and thoughts on transmedia storytelling)
- Anthropology in Practice: The Psychology of Liking
- The Future of Advertising (perspective from Victors & Spoils)
Innovation, Creativity, New Brand Work
- Do Cannes Winners Translate Into ROI? Oui!
- Three Ways to Think Like a Designer
- Shatterbox: Stories of Innovative Young People Who Love What They Do
- The Less 365 Project
- Old Spice Voicemail Generator
- Recreate My Night: Never Lose Memories Again
- Stella Artois, A ‘Thing of Beauty’
- Levi’s Follows 5 Young Latin American Travelers on a Reality Series
- MRM Lures Interes with a ‘Real World’ Madison Ave Experience
- Kraft Unveils iPad App
Digital Media & Marketing News
- Old Spice Guy Makes Twitter Fan’s Marriage Proposal
- Are You Investing in Facebook Fans, Or Just Collecting Them?
- Apple Offers Free Cases to Address iPhone Issue
- No More Vacation: How Technology is Stealing Our Lives
- 10 Things Not To Do When Making the Transition to Digital
- Top Execs Discuss Social Media Strategies
- Facebook’s Open Graph and Like Button Go Mobile
- Outlook Gets Facebook Integration
- Google Conducing Research Into Social Networking
- Google’s App Inventor for Android Launches
- Tech Companies Work to Generate Ideas that Click
Recent Articles By Paloma M. Vazquez 
Paloma is a regular contributor to PSFK. She is also a brand/digital strategist and curious soul. She loves spotting patterns, photographing food, and words. Wanderlust may just be her favorite.
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