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CHW Radio Network: Story Worldwide Responds To PSFK Future Of Health Report

CHW Radio Network: Story Worldwide Responds To PSFK Future Of Health Report

By Scott Mioduszewski on August 4, 2010

CHW Radio Network- Story Worldwide Responds To PSFK Future Of Health Report-1

CHW Radio Network: Distribute Portable HAM Radios To CHW In Remote Regions

Via the WinLink Global Radio Email System, the community health workers can have access to up to date information and can also send relevant information to a central hub. With the WinLink system, radio messages are converted into email messages and vice versa. This would allow for CHWs to relay important health information and needs for their particular region, it also allows for detailed birth registration information. It also allows for detailed emails containing dosage information, treatments, outbreak alerts and more to be sent as messages to the CHW’s HAM radio.

The CHW Radio Network can also be used to provide “edutainment” for villages and large groups. Educational entertainment would scripted by a team of writers, linguists, anthropologists, and health care experts. Each show will involve entertainment and storytelling that is relevant to the region. It would convey messages that will connect with the local people but be interspersed with important health and education information. These could be broadcast weekly and serve as a central gathering spot for many villages. The CHW would need to connect the HAM radio to an external speaker source. In some regions these speakers may be able to be powered via solar technology.

PSFK’s Future of Health Report shines a light on innovation occurring within the health and wellness space around the world. This document brings together both literal and lateral inspiration to provide a framework within which businesses can begin to contemplate the issues facing UNICEF and community health workers. These issues include limited resources, technological constraints, lack of health education, and limited access to timely and relevant health and wellness information.

In an effort to start this exciting conversation, PSFK challenged advertising and design agencies from around the world to react to the Future of Health report. They were tasked with developing concepts in the form of products, services or communications that addressed one or more of the needs set forth by UNICEF. The end result of this initial phase of ideation is more than 40 innovative concepts.

The following ideas are from Story Worldwide. The agency has responded with eight ideas; one concept, three products and four services. The full response is available for download on request here. PSFK presents the Future Of Health Report for UNICEF

Scott Mioduszewski

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Scott is a researcher, designer, and digital media storyteller. His interests are capturing and understanding the relationships and experiences people have using products and services.

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