5 Key Skills For Agency Planners

The planning community has always been at the core of our audience. Throughout the six years PSFK has been running, these strategic, creative minds have supported everything we do – from editorial to events to consultancy. I would argue that in that time we have become an important component of the planning community too – whether that’s Boulder, Brooklyn or beyond.

Recently, I wanted to give something back to planners so I teamed up with the ultimate planner recruitment specialist, Ada Alpert, to produce a series of videos to give something back to planners. With the help of some of the leading minds in planning, we produced the “Rockstar Planner” series which explores the world of exceptional account planners, highlighting key skills of the profession. I hope planners of every stripe and job title find these inspirational and educational.

Episode 1: Intuitive Problem Solving

In this first episode, the often amorphous practice of intuitive problem solving is defined and examined by leading voices within the planning community.

Episode 2: Communicating Ideas

In the second episode, the importance of storytelling and clear, inspiring communication is discussed.

Episode 3: Insatiable Curiosity

In the third episode, the importance of having a deep, insatiable curiosity about the world is discussed by leading voices within the planning community.

Episode 4: Understanding The Human Condition

In the fourth episode, the importance of understanding people in a deep and empathetic way is discussed by leading voices within the planning community.

Episode 5: Rolling Up Your Sleeves

In the fifth and final episode, the importance of taking action and making ideas happen is discussed by leading voices within the planning community.