Get a daily delivery of PSFK
Subscribe to get a daily digest of new ideas and discoveries and to find out about upcoming events

(Pics) Marc Jacobs Gets Scholastic

(Pics) Marc Jacobs Gets Scholastic

The designer has created a new line of school supplies under the brand Book Marc.

Paloma M. Vazquez

Marc Jacobs is now designing pencil cases and other school supplies under the label ‘Book Marc’. The blogosphere speculates whether this is an indication that the West Village space purchased by Jacobs – and set to open in Winter 2010 – could be a book store carrying the name and label ‘Book Marc’, or just another clothing boutique under the Marc Jacobs empire.

Designer school supplies? Another extension of the cool – and increasingly large – Marc Jacobs ‘lifestyle’ brand empire. If done right – the Book Marc label could also offer Jacobs the opportunity to make the larger Marc Jacobs brand feel ‘small’, or more local, once it opens its planned concept in the West Village space.

Marc Jacobs

[via Nylon]

Post Image
Read More Tap to Expand

Live. Work. Play. Better.
The PSFK 2015 conference experience

NEW YORK, NY | April 16-April 18 2015
Get a daily delivery of PSFK

PSFK Labs presents
The Future of Retail 2015

A Manifesto To Reinvent The Store