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[Interview] Alexander Ljung, CEO and Founder of SoundCloud

[Interview] Alexander Ljung, CEO and Founder of SoundCloud
Innovation

A conversation with one of the leading companies looking to change how we interact with sound online.

Francisco Hui
  • 3 march 2011

PSFK sat down with Alexander Ljung, CEO and Founder of SoundCloud, to chat about their recent developments and vision to help sound become a bigger part of the Internet.

Some highlights from the interview include:

Using APis to be Your Google 20% Time
By enabling outside developers to benefit and use SoundCloud’s API, the service is able to provide features it might not have the resource to develop.

A Multitude of Use Cases for Creating Sounds
Users generate sound content that ranges from artists sharing tracks to people sharing secrets and intimate memorabilias.

Editorial Tools for Publishers and Readers
Some publications have started uploading audio content the same way they might use YouTube for videos. Some readers, in turn, are leaving audio comments for a different level of engagement.

Vulgar Video and Different Mediums.
The affordance between text, videos, photos, and sounds enables subtle, but varied forms of interactions.

We’ve embedded the audio interview below tagged with specific topics if you’d like to listen to individual parts.

Interview with Alexander Ljung, CEO and Founder of SoundCloud by FranciscoHui

SoundCloud

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