Design Students Reveal Future Hypercar Concept Ideas For Ferrari

This past week at Ferrari’s headquarters in Marinello, Italy the winners of the 2011 Ferrari World Design Contest were announced. The competition challenged transportation design students to create a vision of what a Ferrari hypercar for the third-millennium man might looks like. Designboom featured images of the awards exhibition and the winners from Hongik University in Seoul, South Korea. Cheong Ju Kim, Ahn Dre and Sang Suk Lee’s concept called ‘Eternita’ is a two seater powered by a hydrogen generator and superconductive electric motor. Located in front of the driver and passenger is a glowing blue energy recovery fly wheel which captures and stores electricity from the braking system which is later fed back to the motor. It is a future version of the Kinetic Energy Recovery System that Ferrari now uses on their Formula One  race cars.

The sweeping shape of the Eternita connects it to the styling heritage of the Ferrari brand. Details like the taillights and rear cooling vents show an evolution in design from today’s Ferrari road cars.

Ferrari’s current chairman, Luca di Montezemolo was quoted explaining why they have supported the competition aimed at top young transportation design talent:

Nurturing the creativity of young people is a fundamental strategy in every walk of life. The Ferrari World Design Contest represents a window that we want to keep open on the world and the creative energy of the next generation. Who better than the youth can express the dreams and desires of man?

[via Designboom]