The Fanwagen Vehicle Prints Out Your Facebook Feed & Finds Your Friends
Volkswagen's latest online campaign converts an iconic vehicle into a socially switched on car.
- 8 november 2011
German automobile manufacturer Volkswagen is rewarding one lucky fan with a specially designed vehicle that incorporates cool social media features to make it the ‘most social car ever’. The online campaign, created by Dutch agency Achtung, invites Facebook fans in the Netherlands to vote for their all-time favorite VW model with a chance to win it – currently, the T1 model is leading the Beetle.
The winning car is referred to as a Fanwagen and is equipped with Facebook aspects such as the ability to print out your friend’s latest Facebook status updates; view a map that has plotted all your friends’ hometowns; receive birthday notifications and even adjust your relationship status on the license plate.