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Coca-Cola Tracks Down The Writers Of Never-Answered Letters To Santa To Give Them What They Want [Video]

Coca-Cola Tracks Down The Writers Of Never-Answered Letters To Santa To Give Them What They Want [Video]

By Emma Hutchings on December 21, 2011

Earlier this year, ad agency Ogilvy Brasil released this Christmas Coca-Cola commercial depicting their mission to track down the authors of letters to Santa, discovered in the Santa Claus Museum in the little town of Santa Claus, Indiana. It keeps letters dating back to the 1930′s, and 75 letters were selected from the 60,000 or so. Then they found the writers and sent Santa to their door to deliver the presents they asked for when they were young. This video documented the process and asked the question “What if Santa knocked on your door and gave you something you asked for 40 years ago?”:

Ogilvy Brasil

Emma Hutchings

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Emma Hutchings is a daily contributor to PSFK. Emma is a Film Studies graduate, freelance writer, movie reviewer and blogger from the UK. Her favorite topics are gadgets, design, gaming, tv & film.

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