We can’t promise you’ll laugh, but the luxury brand’s new campaign video stages an actress’s meltdown with fierce beauty and sophisticated style.
Christian Dior latest marketing strategy for the Lady Dior line features French actress Marion Cotillard, and their most recent video showcases a glamorous Hollywood meltdown.
Margaux, an actress on her way to a photo shoot, is fed up with the industry, and wants to quit. Her manager ignores her, and the saddened Margaux sits somberly while her makeup is applied and blonde wig is adjusted. Seated by the pool, she poses stiffly, with bored expressions for the camera before losing her patience and screaming, “I can’t stand it anymore!”
Cotillard then throws wig and clothes at the camera. Of course the crew loves her graceful but vicious meltdown, and the final shot features her finally happy with her black and pink Dior bag.
Check out the ad below: