Liz Claiborne App Shows Parents The Dangers Of Dating In The Digital Age

Liz Claiborne App Shows Parents The Dangers Of Dating In The Digital Age

Free iPhone app designed by the women's clothier teaches the older generation about the dangers of digital dating.

Emma Hutchings
  • 6 february 2012

The Love Is Not Abuse app is aimed at parents who want to find out information on teen dating abuse and violence in the digital age. The educational resource gives them a demonstration of the dangers, action steps, tips, and links to helpful services.

The free iPhone app was created by Liz Claiborne Inc., the women’s clothing brand that also works to end domestic violence. To demonstrate the dangers of digital dating abuse, it provides an interactive tool that allows parents to experience it first-hand. Text messages, emails and phone calls are received in real-time, to mimic the controlling and abusive behaviors teens may face in their relationships.

Parents Given Insight Into Dating Abuse In The Digital Age

There is information on the growing problem of teen dating abuse, including the warning signs, steps to take if parents are concerned their child may be a victim or an abuser, tips for talking to teens about the issue, and links to other resources. The app ensures that useful information from leading experts and organizations is drawn together in one easy-to-access place. Check out the video introduction below:

Love Is Not Abuse


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