menu
Get a daily delivery of PSFK
Subscribe to get a daily digest of new ideas and discoveries and to find out about upcoming events

Luxury Accessories Take The Stage As Whimsical Toys At LFW

Luxury Accessories Take The Stage As Whimsical Toys At LFW

Handbag designer Anya Hindmarch creates a toy factory-inspired display for London Fashion Week.

Emma Hutchings

Anya Hindmarch’s first actual ‘show’ for London Fashion Week was a fun and magical event inspired by toy factories, chocolates in brightly colored wrappers and Christmas presents. Handbags and shoes were showcased on a moving production line recalling toys that spin and light up.

Luxury Accessories Showcased As Whimsical Toys On A Fantasy Production Line

The ‘All I’ve Ever Wanted‘ show had boxes piled high branded with Hindmarch’s signature bow logo, and old fashioned music box tunes played as the accessories traveled around. There was also a toy train carrying clutches and a bubble maker in the factory setting, with bright metallic colors, glitter and high gloss appearing throughout the show.

At the end, there was a confetti explosion and from behind a curtain, Hindmarch was revealed to be sitting on a bike seemingly powering the factory below with her peddling. Take a look at Grazia’s video of the event below:

All I’ve Ever Wanted

{{post.author_display_name}}
  • {{post.date_formated}}
{{post.author_display_name}}
  • {{post.date_formated}}
Read More Tap to Expand
PSFK Writer {{post.author_display_name}}
  • {{post.date_formated}}
PSFK 2015

Live, Work, Play Better
The PSFK 2015 conference experience

NEW YORK, NY | April 16-April 18 2015
Get a daily delivery of PSFK
TREND REPORT

PSFK Labs presents
The Future of Retail 2015

A Manifesto To Reinvent The Store