For Flaunt’s July/August issue, the media publication will be made out of jeans instead of paper and will be filled with content related to the clothing.
Print magazines are getting creative this summer. As well as Wallpaper*’s selection of handmade covers, Flaunt is releasing an issue covered in denim sponsored by Guess. The magazine’s July/August issue, which will be available this month, features an Ellen von Unwerth photo of Claudia Schiffer on the front and is packed with jeans-themed content and items. According to mediabistro, these include Pacific Coast roadtrip postcards from Agave Denim, a stencil from Kill City, a pull-out booklet of AG Adriano Goldschmied creative director Sam Wu’s favorite L.A. haunts, and an iron-on transfer from Genetic Denim.