The Cleveland Museum of Art has installed the ‘Collection Wall’ that will allow visitors to customize tours and download them onto iPads.
The Cleveland Museum of Art has opened a unique and interactive gallery that blends art and technology. Gallery One features a 40-foot multi-touch screen (the largest in the U.S.), which lets visitors explore over 3,500 objects from the museum’s permanent collection.
Up to 16 visitors can use this ‘Collection Wall’ at a time, exploring images of the pieces and reading information about them. The microtile wall features works of art that rotate by theme and type (such as time period, materials, and techniques), as well as curated views of the collection.
The Collection Wall also allows visitors to download existing tours or shape their own, which they can then take out into the galleries on iPads. Mashable notes that the program is designed to foster stronger visitor engagement by either introducing visitors to something for the first time or providing a “deeper encounter” with their favorite piece. Jane Alexander, Director of Information Management and Technology Services, said:
The Collection Wall powerfully demonstrates how cutting-edge technology can inspire our visitors to engage with our collection in playful and original ways never before seen on this scale. This space, unique among art museums internationally, will help make the Cleveland Museum of Art a destination museum.
You can take a look at the large multi-touch screen in the video below: