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Why BitTorrent Represents The Future Of Book Publishing

Artist and designer Marc Ecko teamed up with BitTorrent to promote his book Unlabel.

Leah Gonzalez
Leah Gonzalez on October 3, 2013. @leahgonz

Artists, designers, and musicians have taken to BitTorrent to promote their projects. By creating downloadable BitTorrent Bundles, the artists can avoid limitations set by traditional publishing channels and have more artistic freedom to pack in more content for their fans and followers.

Just last September, Madonna released her project secretprojectrevolution as a BitTorrent Bundle. In similar fashion, designer and Complex mag founder Marc Eckō has teamed up with BitTorrent to promote his new book Unlabel.

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In the BitTorrent Bundle, Eckō shares some of his original sketches, high resolution artwork, interview footage that’s never been seen before, and, of course, a look into his book Unlabel.

The designer felt he could only fit so much into a printed book and BitTorrent made it possible to get past such limitations. The BitTorrent Bundle provides a more comprehensive look into the author, his history, and his past and current work.

You can download the bundle via this link.

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Unlabel // BitTorrent Blog

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