London Bus Shelters Converted into Twitter-Activated Vending Machines
Frito-Lay brand Walkers Crisps gives passersby free packs in return for sending out tweets
Frito-Lay brand Walkers Crisps converted London bus shelters into vending machines that gave passersby a free bag of chips in exchange for sending out tweets. In a UK first for out-of-home advertising, three Twitter-activated digital vending machines were placed at bus shelters in Oxford Street and Clapham Junction.
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