This Beer Is Designed For Urban Cyclists

This Beer Is Designed For Urban Cyclists
Advertising

Vals Nat has made a craft beer with special packaging for those who travel by two wheels

Sara Roncero-Menendez
  • 11 september 2017

Dutch beer company Vals Nat designed a product just for those who prefer to travel on two wheels. The beer itself is light and has a low alcohol content, making it perfect for a bike picnic and not feeling too heavy to pedal back home. The packaging is also redesigned so that a rider can hang the four-pack on the middle rod of their bike in order to avoid jostling the drinks in a basket or having to ride one-handed.

However, these beverages are not alcohol-free and it is inadvisable to drink and bike, so bikers who choose to partake should make sure to sober up before getting back on the road.

Vals Nat

Dutch beer company Vals Nat designed a product just for those who prefer to travel on two wheels. The beer itself is light and has a low alcohol content, making it perfect for a bike picnic and not feeling too heavy to pedal back home. The packaging is also redesigned so that a rider can hang the four-pack on the middle rod of their bike in order to avoid jostling the drinks in a basket or having to ride one-handed.

+advertising
+Beer
+biking
+cycling
+Design
+home
+Luxury
+packaging
+travel

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.