Porsche’s First Concept Store Melds Automotive And Lifestyle
Porsche Design reopened their Costa Mesa location at a new location with an updated appearance
The Porsche design store located in Costa Mesa’s South Coast Plaza was relocated and given a makeover. Inside, customers now see a Porsche car in the middle of the store that alternates throughout the year. This car can’t be purchased, however, customers can learn more about Porsche vehicles from a large 16-by-9 foot video screen near the parked Porsche. This screen also details numerous products sold at the store and the Porsche Experience Center located in Carson. Porsche first opened this location back in 1988.
PSFK is proud to host a special half-day conference with expert speakers on new opportunity in brick & data retail
A talk from Scott Bedbury at PSFK 2017 stresses the importance of transparency in a country that has fallen prey to “alternative facts”