Coca-Cola Pop-Up Gives Senior Citizens Free Tattoos

Coca-Cola Pop-Up Gives Senior Citizens Free Tattoos
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With rapper Professor Green, the brand opened a pop-up tattoo parlor in London to offer the elderly a free chance to get their own ink

Sara Roncero-Menendez
  • 12 february 2018

The last person you’d expect to walk into a tattoo parlor would be a senior citizen, but Coca-Cola and rapper Professor Green created a pop-up parlor with that very clientele in mind. Hoping to inspire some of the elderly to try something new in life, the pop-up located in the Cloak & Dagger Studio in Shoreditch, London offered free tattoos to anyone over the age of 70 for one day.

The seniors could get a permanent tattoo of their choice or try a temporary one. Anyone over 18 could also come and get a free tattoo, provided that they brought someone over 70 with them. Professor Green even brought his own grandmother Pat to get a tattoo of her own, as seen in the image above.

Coca-Cola


Lead Image: Professor Green via Facebook

The last person you’d expect to walk into a tattoo parlor would be a senior citizen, but Coca-Cola and rapper Professor Green created a pop-up parlor with that very clientele in mind. Hoping to inspire some of the elderly to try something new in life, the pop-up located in the Cloak & Dagger Studio in Shoreditch, London offered free tattoos to anyone over the age of 70 for one day.

+advertising
+Baby Boomers
+coca-cola
+consumer goods
+Europe
+Facebook
+food & beverage
+london
+pop up
+pop-ups
+seniors
+Sustainability
+tattoos
+technology
+UK

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