AFAR Magazine Launches European Sailing Excursion For Its Readers

AFAR Magazine Launches European Sailing Excursion For Its Readers
Brand Activation & Immersion

The travel publication is bringing its stories off the page for readers with a European sailing adventure that offers butler services, round-the-clock dining and onshore events, helping engage the brand's community with a real-life offer

Rachel Gonzalez
  • 12 july 2018

AFAR magazine is giving its readers the chance at the trip of a lifetime with its new adventure at sea. The travel magazine is partnering with one of the leading luxury cruise ship companies, Silversea Cruises, to set sail on a week-long tour of three European countries: France, Italy and Spain.

AFAR Sailings offers every amenity to its passengers, including butler services, round-the-clock dinning and spacious cabins, as well as onshore events and excursions readers might expect of the magazine.

This experience fits with the publication’s brand and message: encouraging readers to take action, see the world and experience every part of life, functioning as a real-life extension that affords readers the kind of adventures that color the pages of the globetrotting magazine. AFAR is catering these trips to the community it has built and maintained over the last decade, helping drive engagement among readers and complementing its content with immersive experience.

AFAR Sailings

Lead image: Silversea Cruises via Facebook

+AFAR magazine
+brand activation & immersion
+Cafe & Restaurant
+Silversea Cruises

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