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PSFK Report

Department Store-Related Innovations

From brand immersion to membership experience, retailers are leveraging technologies, including AI, AR, VR, IoT and beacon sensors, to deliver personalization, customization and convenience.

This retail business report provides an overview of technologies being implemented by department store leaders across the customer experience journey, and explores best-in-class examples of innovations that are driving growth and efficiency, enabling new business models, and ultimately, elevating shoppers’ experiences both inside and outside of brick-and-mortar stores.

Published October 2018

This report is part of a series that PSFK has published on innovation in in retail and along the customer experience journey. Our reports provide business ideas to corporate members of our research intelligence service. In addition, we provide talks and ideation workshops based on the contents of our surveys and guides. Contact our sales team at or +1 646 520 4672 for more information.