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Take me to PSFK iQThis PSFK research paper explores how retailers are implementing new in-store technologies that are reinventing the checkout process and enabling customers to have seamless, more informed and optimal shopping experiences. From facial recognition in automated, cashier-less stores to enhanced mobile payments solutions, brands have an increasing opportunity to invite their customers into a shopping ecosystem that is sure to nurture customer loyalty and prevent attrition, while viably competing against online retailers.
Published March 2018