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Marketing Strategies For The Beer Industry

This research paper explores best in class examples of innovative marketing strategies within the beer industry. From customized beers made from genetic codes to virtual reality experiences, brands are creating emotional bonds with beer lovers from around the world.

Key Topics

VR-Enabled Store Design

VR-enabled platforms allow retailers to visualize store layout, merchandising presentation, staffing distribution and other in-store design opportunities prior to implementing them at scale.

Marketing Strategies For The Beer Industry

This concise, 9-page research paper includes:

  • An insight-led overview of how brands are creating emotional bonds with beer lovers from around the world
  • A compilation of best-in-class examples of innovative marketing strategies within the beer industry

Published on: Sep 25, 2017

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