Amazon

Delivery & Logistics Amazon CartonWrap machines build and add labels for custom orders

E-commerce giant Amazon has begun testing CartonWrap machines from mechanical company CMC Srl that can build 600 to 700 boxes and add labels for custom orders per hour, which is four to five times faster than a human, in its fulfillment centers.

Analysis Customers Can Now Interact With Brands Like Oreo Through Voice Assistants

With a simple command, customers can now order food, drinks and even clothing from brands that have added support from voice assistants

Features How Retailers Like Amazon Use Tech To Enhance The Camping-Essentials Shopping Process

With tools like augmented reality and buying ahead, outdoor retailers and companies are creating digital and physical experiences that allow customers to preview gear and plan their trips

Brand Activation & Immersion PSFK Research Paper Launch: Exploring The Future Of Camping

How outdoor retailers are adapting their services to better meet the needs of today’s diverse explorers and outdoor enthusiasts

Design Amazon's Rooftop Gardens Are A Pilot For Urban Community Farming

The e-tailer is looking to grow its support of local communities, designing rooftop gardens that produce thousands of pounds of organic produce—all for donation

Home Future Of Home+Living 2030: Ambient Dwellings

What will life look like in a decade? This article considers how our future residences will not only automatically adapt to but actually anticipate our needs, becoming an extension of our bodies and minds

Cafe & Restaurant Alexa Will Now Help Job Seekers Apply To McDonald's

Amazon and Google voice assistants can now connect their users with jobs at McDonald's, thanks to a new tech rollout by the restaurant chain

Case Study Amazon Opens Small Wine Store To Test Prime Alcohol Delivery

The Amazon beer, wine and spirits store serves in-store customers and allows the brand to play by rules while testing online alcohol sales

Entertainment How Immersive Platforms Like Twitch Are Uniting Communities Online

From livestreamed karaoke to mobile VR gaming, immersive digital platforms are helping consumers enjoy meaningful social experiences online

Consumer Goods From Nike To Amazon, Brands Are Upgrading Loyalty Programs With Personalized Perks

From delivery straight to cars to assistance with grocery shopping, here's how ecommerce companies are making their loyalty programs more useful for their shoppers

Fashion & Apparel How Retailers Like Lowe's Help Shoppers Discover Products With Mixed Reality

AR and VR are making the purchase process much easier for consumers, who can wear clothes and place furniture before buying to bolster their confidence

Fitness & Sport PSFK Research Paper Launch: The New Virtual Reality Retail Experience

Here's how leaders from all industry verticals are using virtual reality to upgrade the overall shopping experience, providing customers with immersive and multisensory access to the brand like never before

Luxury How Next-Gen Brands Like Allume Are Democratizing Personal Shopping

With on-demand access to perks like stylists and knowledgable in-store associates, consumers only need to pull out their phone to get the help and guidance they need

Beauty L'Oreal's ModiFace Brings Virtual Makeup Trial To Amazon Mobile Shoppers

In an exclusive with PSFK, the CEO of ModiFace speaks to the power of the beauty x tech co's proprietary artificial intelligence and AR simulation to enhance digital discovery and boost shopper confidence—at scale