Amazon

Brand Activation & Immersion A Decade Of Change: Seven Shifts That Will Continue To Impact The 2020s

Seven shifts tracked by PSFK reports that will continue to drive retail, CX and shopper experience innovation over the next decade.

Design Ten Years Of Change: What To Expect From Retail In 2020 And Beyond

From our 10th annual Future Of Retail report, these five revolutionary shifts in the way retailers connect with and serve consumers over the past 10 years are harbingers of a hyper-personalized and utility-focused decade to come

Automotive PSFK's 10th Annual Future Of Retail Report Will Guide Brands And Retailers Into The Age Of Personal Utility

PSFK's Future Of Retail 2020: Retail As Personal Utility report provides a strategic roadmap for brands and retailers to deliver hyper-personalized service that meets the unique needs of every customer in a post-experiential era

Delivery & Logistics Amazon Alexa owners could donate school supplies for the back-to-school rush at the end of the summer

During the back-to-school rush at the end of summer, people with Amazon Alexa could donate school supplies by simply saying, “Alexa, donate to Happy School Year.” Amazon’s program shipped fully stocked, $25 backpacks to the nonprofit Communities In Schools, and required almost no effort from charitable voice assistant users.

Retail Amazon CartonWrap machines build and add labels for custom orders

E-commerce giant Amazon has begun testing CartonWrap machines from mechanical company CMC Srl that can build 600 to 700 boxes and add labels for custom orders per hour, which is four to five times faster than a human, in its fulfillment centers.

Analysis Customers Can Now Interact With Brands Like Oreo Through Voice Assistants

With a simple command, customers can now order food, drinks and even clothing from brands that have added support from voice assistants

Features How Retailers Like Amazon Use Tech To Enhance The Camping-Essentials Shopping Process

With tools like augmented reality and buying ahead, outdoor retailers and companies are creating digital and physical experiences that allow customers to preview gear and plan their trips

Fitness & Sport PSFK Research Paper Launch: Exploring The Future Of Camping

How outdoor retailers are adapting their services to better meet the needs of today’s diverse explorers and outdoor enthusiasts

Food & Beverage Amazon's Rooftop Gardens Are A Pilot For Urban Community Farming

The e-tailer is looking to grow its support of local communities, designing rooftop gardens that produce thousands of pounds of organic produce—all for donation

Home Future Of Home+Living 2030: Ambient Dwellings

What will life look like in a decade? This article considers how our future residences will not only automatically adapt to but actually anticipate our needs, becoming an extension of our bodies and minds

Cafe & Restaurant Alexa Will Now Help Job Seekers Apply To McDonald's

Amazon and Google voice assistants can now connect their users with jobs at McDonald's, thanks to a new tech rollout by the restaurant chain

Case Study Amazon Opens Small Wine Store To Test Prime Alcohol Delivery

The Amazon beer, wine and spirits store serves in-store customers and allows the brand to play by rules while testing online alcohol sales

Entertainment How Immersive Platforms Like Twitch Are Uniting Communities Online

From livestreamed karaoke to mobile VR gaming, immersive digital platforms are helping consumers enjoy meaningful social experiences online

Consumer Goods From Nike To Amazon, Brands Are Upgrading Loyalty Programs With Personalized Perks

From delivery straight to cars to assistance with grocery shopping, here's how ecommerce companies are making their loyalty programs more useful for their shoppers