Cars

Automotive Porsche Personalizes Its Drivers' Carbon Footprint Reduction

The luxury auto brand's carbon calculator gives each Porsche driver a personalized donation rec to support climate-related projects that reduce CO2 emissions

Loyalty & Membership Interview: How Turo Is Building A Marketplace For On-Demand Car Sharing

The head of Turo's U.K. team tells PSFK how the platform is poised to fundamentally shift the nature of car ownership, enabling a service it describes as the Airbnb of car-sharing and letting car owners make money on their vehicle's idle time

Post Purchase Service & Support Volvo Car Accident Advisor Provides Drivers On-Demand Recovery Support

Volvo owners can access a mobile service that helps collect accident scene information and streamlines the recovery and repair process

Delivery & Logistics Gridlocked Drivers Can Order Burger King Straight To Their Car

BK's 'Traffic Jam Whopper' service identifies areas congested with traffic and activates billboards to alert drivers to its delivery option

Brand Activation & Immersion Land Rover's Chief Design Officer On Creating A Desirability Connection With Customers

Gerry McGovern discusses the three necessary factors for establishing consumers' emotional connectivity to a vehicle, key to the success in the luxury automotive space

Retail Hyundai Owners Can Customize Their Driving Experience Via Mobile Profile

The automaker is helping its electric car drivers customize their ride with a mobile app that lets them select and save preferences for max speed, response times, A/C control and more

Banks, Insurance & Financial Services Tesla Insurance Will Adjust Rate According To How Risky Drivers Are

The automaker's CEO Elon Musk announced its launch of internal car insurance based on individual driver profiles

Grocery, Convenience & Supermarket Ford's Self-Braking Shopping Cart Applies Vehicle Tech To Grocery Store Experience

The self-braking grocery cart implements Ford's sensor tech designed for the fast lane that detects people and objects and automatically stops to preempt collisions

Advertising Ford Taps Spotify Audience To Reach Younger Car Buyers

The collaboration between the streaming service and the automaker is intended to benefit both parties, giving the former additional ad revenue while offering the latter access to millennial listeners

Automotive Carro Offers Car Renters Subscription-Based Service

Carro launches as Singapore's first-ever subscription-based car service offering a flat monthly fee and flexible ownership options

Shopper Education & Assistance Alibaba Customers Can Shop By Voice While They Drive

The mega etailer recently announced its development of apps that will connect drivers to its ecommerce hub, letting them drive and shop on command

Luxury The Future Of Car Buying And Owning According To Acura Designers

Amidst changing consumer behaviors in a booming sharing economy, vehicle owning will endure, say Acura experts—but will have to be more about a personal connection than A-to-B transportation

Fashion & Apparel Japanese Designer Yuima Nakazato Enables On-Demand Couture

The high-fashion house is partnering with a technology company to integrate "fashion on demand" software into a soon-to-launch store, enabling clothing customization in minutes

Merchandising & Curation Automotive GPS Platform Waze Is Helping Retailers Anticipate Consumer Needs

The community-driven navigation app launched a proactive shift in strategy that focuses on leveraging data to predict and potentially influence driver needs