coffee

Brand Activation & Immersion WeWork Opens First Hybrid Membership-Free Workspace And Retail Store

The space uses retailing to support WeWork members, featuring products like snacks, apparel, travel items and more created by the We community; a Bluestone Lane cafe; and 100 seats at pay-as-you-go pricing to appeal to new customers

Delivery & Logistics Coffee Subscription Startup Sends Members Curated Blend Selections

Trade offers weekly and monthly coffee delivery to help newbies and aficionados alike discover new blends from over 400 brands tailored to their preferences and delivered to their door

Cafe & Restaurant Starbucks And Alibaba Team Up To Enable A One-Touch Virtual Store

The two leading brands partnered to enable a seamless, all-in-one service integration across the Starbucks app and mobile apps within Alibaba's OS for the coffee chain's China outpost

Food & Beverage Starbucks Reserve's New York Roastery Offers Visitors Immersive Discovery And Exclusive Experience

The Reserve Roastery is the premier NYC destination from the coffee brand, intended for customers to learn about and watch its production methods at two coffee bars or its roastery, try coffee-infused cocktails at its bar, shop apparel merch and much more

Automotive Starbucks Customers Can Soon Have Their Order Delivered

As drive-through, mobile ordering and delivery become an increasingly important aspect of retail services, one of the U.S.' largest coffee chains is soon to bring customers' orders to their door

Advertising Dunkin' Donuts Pranks Coffee Fans With Espresso Activation

The coffee franchise tested out a pop-up that disguised its new espresso drink as a higher-end product in order to fool foodies, boosting local sales by 60%

Packaging & Product Engagement Costa's Chip-Enabled Coffee Cup Lets Customers Pay Without Cash Or Card

Coffee drinkers can truly grab their drink and go with Costa's reusable, digitally enabled Clever Cup, connecting to a Barclay bPay chip to enable contactless payment

Loyalty & Membership Starbucks Celebrates Its Pumpkin Spice Latte With A Secret Fan Group

The Leaf Rakers Society is Facebook group aiming to sustain the seasonal drink's popularity by fostering community around celebrating autumn

Retail Coffee Drinkers Can Order Their McCafe Delivery Through WeChat

The chain's Shanghai customers can use the messaging app to order food and coffee for delivery, helping the franchise compete with other popular delivery services from Luckin and Starbucks

Banks, Insurance & Financial Services Brown University Cafe Accepts Personal Information In Lieu Of Money

Shiru Cafe is a corporate-sponsored coffee shop that takes students' personal information in exchange for free drinks, helping its partners collect data on young consumers

Beauty Dove And Dunkin' Donuts Celebrate Modern Women In Joint Campaign

In an unusual partnership aimed at widening their respective consumer bases, the beauty brand and coffee mainstay created a campaign celebrating busy women's use of their dry shampoo and beverages, respectively

Shopper Education & Assistance Coffee Shop Offers Customers Hot Drinks And Mental Health Counseling

Sip of Hope offers coffee, tea and a friendly staff trained in Mental Health First Aid, providing the local community with support and resources in a relaxing environment

Transactions & Payments Coffee Brand Lets Customers Exchange Loyalty Points For Cryptocurrency

Lattesso's new coin allows coffee drinkers to earn tokens that can be exchanged for coffee and cash, paving the way as Crypto Valley's first loyalty coin and helping merge cryptocurrency with everyday activities

Food & Beverage Robotic Coffee Stations Serve Fast And Accurate Orders

CAFE X's automated coffee machines take orders via app and work alongside human specialists, fulfilling two special orders in less than a minute