data

Interview PSFK Retail Conference Preview: How To Use Data To Build Connection And Community

Ahead of speaking at our Future of Retail 2020 Conference, Lakshmi Rengarajan talks to PSFK about applying lessons from her work creating genuine connections in online dating to all relationship and community building, personal and professional alike

Retail Lunchclub leverages AI and data to help users foster professional relationships

Startup Lunchclub leverages AI and data to help users foster professional relationships inside specific industries, setting them up for 1:1 meetings with the ideal connections. Each Monday, users receive an email asking them their preferred meeting times and places, then they receive their matches along with personalized introductions twenty-four hours later.

Analysis Future Of Home+Living 2030: Cloaking

What will life look like in a decade? This week's focus is cloaking, which considers how consumers, businesses and politics could evolve to protect their data and privacy, and where the DWeb comes into play

Podcast: How Convenience Drives Today's Food Service Experience

In this episode, PSFK researchers explain the current challenges facing quick-service brands, the changing consumer preferences and the progressive trends leading the way with innovative solutions applicable across categories beyond food

Brand Activation & Immersion PSFK's New Innovation Report On Food Service Offers Key Lessons For All Retailers On How To Perfectly Deliver On Personal Tastes

From frictionless ordering and dynamic menus to optimized delivery, food service operators are leveraging technology to create a more dynamic customer experience

Health Deodorant Company Uses Customer Service AI To Monitor Social Media

Schmidt's Natural is using Alexander, an AI program that monitors social media in order to have personalized conversations with customers and collect data

Features Podcast: What Loyalty Means For Today's Consumers

In this episode, PSFK researchers share insights from the Loyalty Debrief report regarding how retailers are redesigning their membership and rewards programs, moving from points to passports to drive deeper engagement beyond purchases

Delivery & Logistics Interview: DRINKS Ecommerce Marketplace On Enabling 'Wine As A Service'

CEO Zac Brandenberg explains how the online wine marketplace took on an entrenched category, realizing the opportunity to apply the convenience of ecommerce and popularity of DTC brands to the wine space

Fashion & Apparel Moda Operandi Uses Customer Data To Create Its First-Ever Runway Report

Data gathered directly from customer behavior and sales will help the luxury e-tailer deliver more accurate inventory predictions

Loyalty & Membership How Brands Like Shinola Translate Customer Insight Into Real-Time Product Development

From PSFK's Shopper Data Debrief, here's how contemporary retailers are leveraging shopper opinions in real-time in order to refine their products and services

Food & Beverage How Retailers Like PepsiCo Are Improving Supply Chain Efficiency With Sales Data Optimization

From PSFK's Shopper Data Debrief, here's how three retailers are leveraging in-store purchase data to help inform inventory choices and predict consumer needs

Cafe & Restaurant Fast-Casual Chain CAVA Integrates Customer Insights To Enable Healthy Convenience

The restaurant brand is investing in consumer data and insight collection to improve its cx, revealing a demand for convenience features like drive-thus that don't sacrifice healthy options

Banks, Insurance & Financial Services Op-Ed: Designing Financial Software To Ease Mental Taxation

As the U.S. wraps up another tax year, PSFK delivers a first-hand account from one of the experts designing consumer-facing financial experiences

Store Experience & Design When Collecting Customer Data, Best Practices Include Transparency And Clear Rewards

From offering shoppers total transparency to providing them obvious benefit for info-sharing, here are four critical pillars of data collection that let both customer and retailer win