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Brand Activation & Immersion Nike's One-Day Snapchat Release Gives World Cup Fans Exclusive Merch Access

Nike created a one-day-only Snapchat filter that let consumers virtually try on and swipe to purchase jerseys for the U.S. Women's Soccer team

Fashion & Apparel Rihanna's Diamond Instagram Filter Aims To Engage Fans For A Cause

In honor of her Diamond Ball charity event, the singer partnered with Instagram on a new sparkly AR face filter that anyone can access in the platform's Stories features, simultaneously promoting her latest lingerie collection

Design Facebook Is Letting People Build Their Own AR Masks

The social network is letting anyone develop augmented reality filters for the in-app camera, creating a new level of customization

Advertising Snapchat Is Featuring Artist Jeff Koons' Work In World Lenses

The collaboration is only the latest of the app's experimentations with augmented reality

Technology This Terrarium Filters Water By Mimicking The Amazon Biosphere

The Drop by Drop system is set up to mimic how nature cleans dirty water

Advertising UK Turns To Snapchat To Boost Young Voter Turnout In Special Election

The UK Electoral Commission is looking for new ways to reach out to first-time voters

Advertising PornHub Launches A Service To Make Sexting Safe For Work

“TrickPics” lets people turn their private pictures into more shareable photos with 3D animations

Technology Snapchat Could Soon Be Able To Scan And Recognize Real World Objects

The feature would allow users to place virtual objects on real-life objects and scenes

Beauty Shiseido And Microsoft Have Created A Makeup Filter For Women Who Telecommute

The Japanese cosmetic company built an augmented reality app that works alongside Skype for Business

Design 'Random' News Reader App Ready to Burst Your Filter Bubble

A content discovery engine that negates discovery engines' over-personalization

Retail Fashion Search Engine Matches Outfit Photos To Retail Sites

New app finds the latest fashions using images of other people.

Technology HIV Drugs Delivered Using Electro-Magnetic Particles

Drugs will counteract the brain barrier in the body, and may be the answer to curing fatal diseases.

Innovation Ceramic Disk Purifies Water In Developing Countries

The MadiDrop is a low-cost, clay tablet that kills 99% of pathogens found in drinking water.

Technology iPhone Case With Built-In Filter Stops Glare From Ruining Photos [Video]

Crowdfunded project helps iPhoneographers take more vibrant photos in daylight.