Old Spice

Advertising Old Spice Managed To Stuff An Entire Blazer Into A Magazine

GQ readers can pull a paper sport coat doused in cologne from the pages of the magazine's April issue

Gaming & Play Old Spice Creates A Playable Character Class For Dungeons & Dragons

Old Spice taps into a game-loving audience by creating a functional (and funny) new character for D&D

Beauty Why Old Spice Ran An Ad Most Viewers Couldn't Understand

Old Spice kept the majority of Grammys viewers in the dark with a French perfume ad parody, before releasing the subtitled version on social media

Hacked Old Spice Deodorant Plays Music When Opened [Video]

11-year-old Quinn Sheeran disassembled and repurposed the electronics from a birthday card to make the deodorant play the 'Rocky' theme.

Home Old Spice Introduces Scratch ‘N Sniff Banner Ads

The men's grooming brand encourages people to 'smell the internet.'

Advertising Old Spice Parodies 1980’s TV Jingles In Latest Campaign [Video]

The men's grooming brand shows off its new lineup of bar soaps by paying tribute to old 1980s commercials.

Retail Old Spice Hires A Wolf As Head Of Marketing

Old Spice switches from a shirtless man to a talking wolf for their latest campaign.

Video Old Spice Premieres Their Super Bowl Ad Only In Alaska [Video]

Deodorant commercial featuring wolves aired in Juneau before going nationwide

Technology Diet Coke Celebrates Female Sexuality With Remade 'Hunk' Campaign

The beverage's 'Sparkling Together for 30 Years' campaign celebrates women's desire.

Technology Old Spice Creates An 8-Bit Adventure Game To Save The World

To tie in with the Mayan end of the world on December 21st, the brand has created a microsite with a fun game starring retired NBA star Dikembe Mutombo.

Design 9 Stories You Need To Know Today

Hurricane Sandy downs HuffPo, Gawker and Buzzfeed, Apple shakes up their executives & Disney buys Lucas film.... Links to start your day with.

Work This Week In Brand Strategy & Marketing

PSFK curates some of the strategy, digital and creative advertising news catching our attention this week.

Advertising Play Music On Terry Crews' Muscles In Interactive Old Spice Ad

A 'flex' of the pecs, biceps, and abs creates a unique symphony

Retail Old Spice Man Crashes Other Product's Commercials [Video]

The brand takes over ads for other Procter & Gamble products Bounce and Charmin.